Business Development Manager

Job ID: 8824


Date posted
10th May 2024
South East
United Kingdom
£55,000 to £65,000
££High Neg Basic Plus Uncapped OTE + Car Allowance

An enviable opportunity to join this market leading Manufacturer, offering superb long term career prospects!

Business Development Manager – (South) £60k+ Neg Basic + Bonus Plus Car allowance


The primary focus of this position is the development and management of the Co.’s Lighting revenue stream in your designated region. The position will also hold key relationships and function as the primary contact for the customer and agent relationship of the territory. This position will be responsible for driving revenue through business planning and customer/End user development, but will also require close collaboration with sales management, marketing, product development, market development and customer service, while maintaining a relationship with engineering and applications personnel.
Responsible for selling the company's street lighting, outdoor and industrial products by developing new accounts.

  • The position will also hold key relationships and function as the primary contact for customers in the designated region.
  • Must be self-motivated and able to independently manage various activities with minimal supervision.
  • Establish strong business relationships with specifiers / distributors and key End User customers.
  • Effectively communicate/present the Lighting Value Proposition and leverage it to create a competitive advantage.
  • Manage relationships with clients, and trade partners... This will include continually evaluating effectiveness and performance relative to market potential.
  • Provide competitive market information to management to help drive the direction of product marketing and development.
  • Propose new product opportunities to business development teams based on customer needs, timing, and compliance with its core competencies, competitive intensity and general segment attractiveness.
  • Support local and National trade shows as needed.
  • Understand the level of customer satisfaction with technical support and drive continuous improvement in customer satisfaction while meeting business needs.
  • Work with other managers and marketing personnel across the Lighting business unit to continuously upgrade the customer solutions process.
  • Maintain a new business pipeline and relentlessly pursue opportunities to broaden target markets.
  • Meet and exceed Lighting revenue target of £1.2m.

Performance Metrics:

  • Meets or exceeds sales quotas consistently.
  • Maintains detailed customer records on an on-going basis and provides additional written details on important customer developments or feedback by request. This includes providing weekly updates on sales-to-quota and market activities and the use of the CRM program.
  • Participates professionally and freely with Lighting senior management on the business development and planning process. Available to participate in key planning discussions.

Behavioural Characteristics:

  •     Excellent presentation and written communications skills
  •     Demonstrated active listening skills.
  •     Strong negotiating skills
  •     Strong problem solving and conflict management skills.
  •     Ability to gain trust and respect from customers’ managerial and sales teams.
  •     Self-motivator with strong drive to achieve business objectives.
  •     Sound technical aptitude
  •     Driver license
  •     Personal availability to intense traveling.


  • Ideally degree level or equivalent business experience.
  • 5-8 years general experience in the lighting fixtures industry, with a minimum of 3 years’ experience working with End users, Specifiers, Contractors, and Distributors.
  • Computer skills – Outlook, Excel, PowerPoint, and Internet Research.
  • Excellent command of English language (verbal and written).


  • 5+ years of sales experience (sales and/or key accounts) in the lighting industry.
  • Demonstrated history of key account sales/business development success.
  • Selling of total business solutions to C level end user customers.
  • Knowledge of marketing strategies and tactics, basic market research techniques, product demonstration and sales techniques.
  • Business or marketing degree preferred.
  • experience.

Sound like you? Apply today - Immediate start!

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