UK Marketing Manager
Job ID: 8244Electrical
- Date posted
- 22nd January 2019
- Region
- South East
- Country
- United Kingdom
- Salary
- £50,000 to £58,000
- Benefits
- £High Basic plus Exec benefits + Car
MARKETING MANAGER WANTED - HUGE PROSPECTS ON OFFER !!
UK Marketing Manager £55k Neg Basic plus Car / Allowance + Bonus
The Role:
To provide customer insight and marketing expertise to drive and support the UK & Ireland subsidiary via local marketing initiatives and omni channel campaigns, events and promotions. To manage key internal and external communication channels to support the organisation’s Corporate & Global Marketing objectives.Responsibilities:
- Build and deliver the annual marketing strategy, in close collaboration with the UK Managing Director
- Responsible for Company publications and all UK & Ireland marketing strategies and initiatives
- Ensure timely and accurate production of all relevant material, managing contributors to specified deadlines
- Creation and implementation of a NEW UK&I marketing strategy including product, Marcomms, Media, Campaigns, Trade shows all (Internal & external) plans
- Drive Omni-channel continuous campaigning and deliver appropriate advertising and PR
- Identify ways in which activity can improve. Report on and interpret marketing activity, using the results to continuously improve ROI
- Conduct regular and adhoc customer data analytics to exploit profitable growth opportunities
- Increase repeat purchase, account re-activation and new account acquisition.
- Deliver clear brand and range positioning, new product launches, and development of improved or new sales concepts
- Management of a range of external suppliers, such as print management companies and media owners
- Work cross-functionally with a variety of internal UK & European departments, including Commercial, Sales, Pricing, Digital and Operations to effectively and profitably develop the offering across the various sales channels, meeting the commercial objectives of the company.
- Plan, shape and execute customer research and market insight, providing recommendations on approach & content to maximise insights. Build actionable outputs from research to improve Company performance
- Production and delivery of internal communication activity
- Management and reporting of the Annual Marketing budget
- Plan, develop and implement a customer Loyalty Program, liaising with key stakeholders on ‘exception customers’ and rewards. Recommend and oversee campaigns to drive engagement and overall sales – UK & European adoption scheme
Sound Like You? Apply today – Immediate start!
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